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Tue, Feb 27 2007

DNA Direct and Genetic Testing Through The Web Video

PBS affiliate KQED in San Francisco produced this wonderful video on genetic testing. Almost from the start, I was tearing up when they introduced Jodi who tested positive for a BRCA1 mutation and subsequently had a oophorectomy and double mastectomy. I just want to give her a big hug!

The segment discusses not just genetic testing, but also the importance of family history and genetic counseling. And the company of focus is DNA Direct, a company that offers confidential medical genetic tests direct to consumers via the Web. For more on DNA Direct, have a look at my interview with Lisa Lee, their Director of Content. I also met Lisa and Jason Bobe, Director of Business Development, last summer.

via DNA Direct Talk

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  1. By The Personal Genome

    Video: Virtual Genomic Counseling vs. Face-to-Face…

    The PBS television station KQED in San Francisco recently aired a very thoughtful segment comparing online genomic counseling through DNA Direct to traditional face-to-face counseling via UCSF. Check it out: –KQED, Genetic Testing through the Web. Feb…